Simone Camêlo

CEO Aluhmora | Cultural researcher & Curator

E-mail: simone@aluhmora.com | @aluhmora

📍 Address: Currently in London

---

• CompartilharCopiado para a área de transferência

My name is Simone Camêlo.
I’m from Brazil — a country full of colours, hands, and stories.

I’m a cultural researcher, co-designer, curator and spokesperson for Women Brazilian Artisans.
For the last seven years, I’ve walked a path guided by soul, craft, and purpose.

I created Aluhmora — a movement that gives voice to women artisans in Brazil.
These women use natural materials and ancestral knowledge to create powerful fashion.

I’ve travelled across my country, lived in Portugal, studied English in Ireland,
And now I’m in London — carrying this message with love and lightness.

I believe that fashion can be healing.
That luxury can be kind.
And that true beauty comes from the land, the roots, and the hands.

I speak softly — but my dream is deep.
I walk with joy, with faith, and with gratitude.

Aluhmora is not just a project.
It is my offering to the world.