Simone Camêlo is a Brazilian artist and
designer based between Brazil and
London. With a background in fashion,
community work, and sustainability, her
practice bridges art, spirituality, and
ecology.
Through her project Aluhmora – The
Force of the Invisible, she transforms
discarded and natural materials into
sculptural garments that carry cultural
and symbolic meaning. Her work has
been exhibited in festivals and urban
spaces, inspiring audiences to rethink
consumption and reconnect with nature.
Simone’s mission is to create cultural
movements that unite art, sustainability,
and community, while opening paths for
collaboration with global brands seeking
authentic transformation.

“Aluhmora is more than an exhibition. It is an invitation to transform the way we consume, the way we create, and the way we live. Together, we can inspire future generations.”
– Simone Camêlo